Founding COO, Bitbuy
(acquired)
& CEO, Newton OTC
Built and scaled regulated fintech and crypto businesses.
• Revenue: $100K → $32M
• OTC: $500M+ volume
• Exit: WonderFi (TSX: WNDR)
• OTC revenue: <$100K → $1M+ annually
• Team: 0 → 5
• Built compliant OTC workflows
Jordan Anderson is an operator and revenue leader specializing in regulated fintech and digital assets.
He was the founding COO at Bitbuy, where he helped scale the business from early traction to over $30M in revenue and through a successful sale to WonderFi (TSX: WNDR). He built sales (including OTC), operations, marketing, and customer experience, and helped professionalize the company’s GTM and operating cadence.
More recently, Jordan built and led the OTC and institutional business at Newton — hiring the team, standing up compliant workflows, enabling USD rails, and scaling revenue from under $100K to over $1M annually.
He specializes in turning ambiguity into structure: building GTM motion, operating cadence, and disciplined revenue growth inside regulated environments.
Jordan holds a Bachelor of Management and Organizational Resources (BMOS) from Western University.
- Built and led the OTC and institutional business from zero.
- Hired and managed a team of traders and sales ops.
- Stood up compliant OTC workflows and GTM motion.
- Enabled USD rails and institutional onboarding.
- Scaled revenue from under $100K to over $1M annually.
- Supported post-acquisition transition and restructuring.
- Maintained revenue continuity and GTM execution.
- Led six-month integration period post-close.
- Founding executive responsible for GTM, operations, and revenue.
- Scaled revenue from early traction to over $30M.
- Built OTC desk to $500M+ in volume.
- Led sales, marketing, customer experience, operations, and hiring.
- Company acquired by WonderFi (TSX: WNDR).
- Built mid-market GTM motion in Canada.
- Acquired 200+ advertisers.
- Drove ~$10M in revenue.
- Early growth-stage GTM contributor.
- Helped scale ARR from <$1M to >$6M.
- Top 5% BDR nationally.
